LATEST WORK
COVID-19: MARKETERS IN PYJAMAS
When the COVID-19 lockdowns hit business, Clear Hayes swung into action with TRIBE and Facebook to create a new insight-driven video series to help people navigate the new norms. Within 72-hours of workshopping the idea with TRIBE founder and former TV and radio personality Jules Lund, the first ‘lockdown lunch and learn’ video interview was …
REPORTS: ADVERTISING WEEK TRENDS REPORTS
Global conference series provider Advertising Week approached Clear Hayes to create its trends and insights reports from each of its events in Europe, APAC, Africa, Asia, LATAM and New York. In order to create the reports we identify the top themes and emerging trends and filter these to understand their real-world impact on the industry, …
PODCAST: FACE 2 FACE
Face 2 Face is a podcast series from Facebook Australia featuring two top marketers being interviewed by host Jules Lund. It unearths ideas that thrive in a connected world. Clear Hayes acts as content director for the series from end-to-end, sourcing the right talent for the appropriate topics, researching relevant stories, preparing the guests and …
PLATFORM: ADVERTISING WEEK APAC
Clear Hayes leads Advertising Week’s AW360 platform across APAC, helping build a world-class trove of thought leadership which delivers on the promise of being ‘Advertising Week the other 360 days of the year’. We help thought leaders from APAC connect with local and global audiences, creating a unique portal which helps to lift the entire …
VIDEO: OUTBRAIN ADNEWS AWARDS SPONSORSHIP
Outbrain, the world’s leading native advertising platform, were a major partner of the Adnews Awards, but they wanted to stand out from the crowd. So they turned to Clear Hayes to help them create a partnership which delivered value for them, Adnews, and most importantly, the audience. We negotiated access to the judging rooms for …
EVENT: STORYTELLING NIGHTS
We created a brand new networking event for Outbrain from scratch, inside two weeks. Outbrain wanted to connect with the creative community to promote its video storytelling products, so Clear Hayes worked with them to create a brand platform of Storytelling Nights, a chance to mingle with likeminded people and hear about a successful creative …
WHITE PAPERS: LAUNCH MARKETING COUNCIL
The Launch Marketing Council was an event and insights-paper platform created for Five by Five, a global agency specialising in launch marketing. Five by Five wanted demonstrate their pedigree in the specialist field of launch marketing, and commissioned Clear Hayes to help create this unique body to build up a cannon of best-practice knowledge. We …
PRINT: BRANDS WITH A PULSE
Facebook tasked us to create Brands With a Pulse, a design-led 24-page print magazine packed with exclusive features, opinions and information. We created it from scratch in under three weeks, in time for the brand’s biggest ever event in Australia, featuring exclusive content designed to resonate with marketers and business leaders. These included an exclusive …
WHITE PAPER: FACEBOOK CONNECTING WITH MILLENNIALS
Facebook commissioned Clear Hayes Consulting to write a white paper looking at the real attitudes of millennial consumers towards finance across different platforms. The white paper brought together a number of disparate data-sets to give a holistic view of what this financially powerful cohort of consumers are thinking about when it comes to their interactions …
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THOUGHT LEADERSHIP
Good thought leadership will position you and your company as a leader in your field. Clear Hayes works with you to uncover your unique insights and hone your words to deliver maximum impact. Here are a selection of thought leadership pieces we have helped bring to life recently: FOBO and learning to kill Dear TV, …